Comp task 2 Web design
Find a library related organisation who uses multiple social media platforms to communicate with the users. Create a blog post explaining how they use the different platforms for different purposes. Do they put the same information on all platforms or do they tailor it to suit a different types of social media to talk about the same topic eg and event they are running what differences are there in the messages posted on different platforms?
I looked at Hobsons Bay Library, Yarra Plenty Regional Library and Victoria University Library.
Hobson Bay and Yarra Plenty Libraries were very similar in their approach to social media platforms and same focus as customers to a public library. VU has the academic focus.
Hobson Bay Library social media platform are Facebook, Twitter and YouTube.
Facebook and Twitter share similar information although twitters tweets are very short and to the point. They share competitions, upcoming events such as picnic day, questionaires, have the same photo's - teddy bear picnic, story time information, authors visits and council news.
YouTube has some similar contents with instructional video's, how to join the library, training video's and local events with Williamstown's first birthday on YouTube.
Yarra Plenty Regional Library social media platforms are Facebook, Twitter and a blog. On all sites they have events like nobel prize in literature winner, photo's, e-resources and videos.
Victoria University Library social media platforms are Facebook, Twitter, YouTube, and LinkedIn.
VU facebook page has chit chat from students, events coming up and held like pink ribbon day and what is going on campus.
Twitter has reviews like the malthouse theatre, information sessions, whats on events and the bike hub general information. An informative site to let students know what is going on.
LinkedIn has events in campus with photo's, products and service courses at uni and employee insight.
YouTube focus is to inform and in. You have getting ready for V U., Vice Chancellors welcome, open day and general uni information at different campuses.
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